Strategic direction: Deepen vertically in home appliances, consolidate the defrosting scenario for refrigerators, and expand into high-end kitchen appliances and washing-drying machines. Stabilize the basic business.
Specific measures: Enter horizontally in the new energy field. Extend the application of HB31 vehicle thermal protection devices to battery packs and high-voltage wiring harnesses; reserve Pyrofuse technology. Capture the high-growth market.
Product line diversification: Evaluate the re-resettable thermal fuse product line. Cover industrial and medical scenarios.
Outbound supply chain support: Follow the overseas factory layout of Haier and Hisense to reduce customer supply chain costs.
IV. Summary
Summary in one sentence: The thermal fuse industry is evolving from a “passive safety component” to an “intelligent safety system”. New energy vehicles represent the largest growth market, while household appliances form the basic foundation. Domestic substitution and overseas expansion are the two key breakthrough points.
For manufacturers, maintaining the core competitive edge in the home appliance sector (having received certification from major clients) and cautiously expanding into the new energy vehicle market are practical paths that align with current resource allocation. The Pyrofuse products have a high threshold, and it is recommended to start by focusing on automotive thermal protectors and sensors to accumulate experience.
Post time: May-06-2026